Marketing Manager – JIALAI INTERNATIONAL CONSULTATION SERVICE INC. – Burnaby, BC Full Time

Founded in 2014, JIALAI INTERNATIONAL CONSULTATION SERVICE INC. has been dedicated to providing consultation and application services in overseas study and immigration, including language training, school applications, immigration planning and application, and has rapidly developed into a leading brand in the industry across Greater Vancouver area. Relying on years of experience in North America and China, our professional and honest overseas study team, we will build the most effective and trustworthy brand of overseas study and immigration planning in the Vancouver market.

We are now expecting to hire an experienced Marketing Manager to join our growing company and be a valuable member of our group. You will be the leader in our marketing team and will be responsible for managing the overall marketing procedures of our business by developing and implementing effective marketing strategies in order to strengthen our brand image and expand our customer base.To succeed as a Marketing Manager, you are expected to have at least three years experience in the field, and demonstrate strong communication and organizational skills.

What You’ll Be Doing:

• 
  Designs and implements marketing strategies to bring our brand to more clients, such as organizing promotion activities, advertising and devising price strategies to increase competitiveness;

• 
  Supervises marketing efforts, tracks and measures the success of marketing strategies;

• 
  Expands market by seeking cooperation with local and international schools;

• 
  Hires and provides professional training to marketing specialists, transferring the marketing strategies and knowledge to improve the overall quality of the employees, attracting more potential clients;

• 
  Organizes real and virtual meetings to publicize varieties of programs, ensuring that the potential clients get the information they need and ensure their satisfaction;

• 
  Coordinates with sales team to plan effective marketing campaigns to support sales;

• 
  Evaluates and approves advertising materials in varieties of media platforms;

• 
  Establishes and maintains brand image and ensures that it is in line with company goals and values;

• 
  Assists in the improvement of our service by collecting feedback from customers and monitoring marketing trend;

• 
  Develops online sales platforms to get wider distribution for our service and identifies other potential opportunities to expand our client base;

• 
  Evaluates budget of marketing campaigns, ensuring that the expenditure is kept within reasonable bound;

• 
  Generates reports on marketing activity and the results on a regular base;

• 
  Establishes good and long-term relationship with clients and achieves high levels of customer satisfaction;

• 
  Travels on official business for marketing research.

What You’ll Need to Acquire:

• 
  Minimum college diploma;

• 
  Solid knowledge in marketing, accounting, business or related field;

• 
  Minimum three years marketing experience and proficiency in commercial negotiation;

• 
  Strong project management skills and leadership;

• 
  Ability to communicate in English, multiple language skill is preferred;

• 
  Comfortable with business trip;

• 
  Proficiency with promotion strategies on online platforms, such as WeChat and Tik Tok, etc;

• 
  Analytical skills to forecast marketing trends;

• 
  May involve irregular working hours to connect with clients from other time zones.